Books and print; Posters; Music artwork; Web; Title design and motion; Exhibition design; Visual identity; Type design; Other stuff and personal projects.

Things That Can Be Measured

Book for graduation project by Mor Peled at Bezalel Industrial Design Masters. The project looked at the farewell scene in Lost in Translation (Coppola, 2003) and asked what would be the outcome if a machine tried to measure aspects of a complex, emotional scene with technical, digital tools. Peled used computer vision algorithms to analyze different elements of the scene (such as motion, color, object detection, emotion detection etc.) in a series of experiments, and presented their outcomes in a video and the book. The book included a historical background essay, a series of visual measurements, textual measurments (AI analyzation of the film script for themes in recurring words, and measuring the amount of times these words appear), and compressions and traces - visual represantations of the scene with different AI-aided compression and averaging methods.

Publication details:
20.5x27.5 cm
80 pages
Section-sewn softcover
CMYK and grayscale digital printing
Paper: Munken Lynx 90gsm and 250gsm

Maor Freedman: graphic designer. print; web; brand; type.

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Books and print; Posters; Music artwork; Web; Title design and motion; Exhibition design; Visual identity; Type design; Other stuff and personal projects.